Florence Blanchard

ConForm are a multi award-winning architectural practice based in Clerkenwell, London. The studio is known for its exceptional use of materials, and have a number of forward-thinking projects in their portfolio. Completed works include The Smithson Tower (formerly headquarters for The Economist), and the Embassy of Brazil.

We built a new identity for ConForm to better represent the studio. With the name a formation of ‘context’ and ‘form’, the logotype was designed to subtly reflect this. A new website puts project photography first to tell the story, showing the work in detail.

Photography by Simone Bossi, James Retief and Lorenzo Zandri.

conformarchitects.com

Florence Blanchard

Florence Blanchard is an internationally renowned painter, muralist and printmaker. The visual identity took an angular approach aligned with Florence’s unique artwork.